Bruce Friedrich
- Born
- 7 August 1969 (57 years)
- Place of birth
- West Lafayette, Indiana, USA
- Gender
- Male
Bruce Gregory Friedrich is co-founder and president of The Good Food Institute (GFI), a Y Combinator-funded non-profit that promotes plant- and cultivated meat alternatives to conventional animal meat. He is also a co-founder of the alternative protein venture capital firm New Crop Capital. Friedrich previously worked for PETA and Farm Sanctuary.
