Streaming · Trailer

The Secret of Selling the Negro (1954)

THE SECRET OF SELLING THE NEGRO (1954)

Film commissioned by the Chicago-based publisher of Negro Digest, Ebony, Tan, and Jet to encourage advertisers to reach out to African American consumers. The Secret of Selling the Negro depicts the lives, activities, and consumer behavior of African American professionals, students, and housewives. A Business Screen r...